Meredith Hutchinson Meredith Hutchinson

Why Does Life Sciences Content Require Localization?

In the life sciences industry, information is often constant from one location to the next. Whether you're releasing information about a new healthcare advancement, medication, or discovery, you may assume that it requires relatively little localization. But localizing your life sciences content—including going beyond translation to ensure that your content is received correctly by the members of your target audience—can go a long way toward improving interest and connecting with your audience.

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Meredith Hutchinson Meredith Hutchinson

Five Ways Images Impact Your Brand

A picture is worth a thousand words, but in marketing, pictures do more than any number of words can do on their own. When used correctly, images can help you connect with your audience and make your brand instantly identifiable. They can break down communication barriers and generate emotions.

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Meredith Hutchinson Meredith Hutchinson

Six Ways Translation Benefits Retail

Many non-native English speakers rely on retail stores just as much as local buyers. International visitors and residents rely on the Internet during their stays overseas, so online retailers should also consider translating their website and online experiences to support a range of language audiences. The rapid rise of globalization has given rise to the critical need for translation in the retail sector. Here are six ways that translation benefits retail.

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Meredith Hutchinson Meredith Hutchinson

How Localization Is Driving Growth in the Entertainment Industry

The entertainment industry is increasingly global. International shows like Dark and Money Heist have become U.S. streaming hits, pulling in millions of viewers and outpacing their domestic counterparts. Similarly, U.S. shows like Game of Thrones and The Big Bang Theory have found a vast international audience, stretching from Europe to Asia.

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Winners Announced

The Think Global Awards announced the winners of the sixth year of the global awards initiative on April 19, 2023. The awards program recognizes the global success of individuals and organizations, supported by Think Global Forum, an international hub to generate creative, insightful, and inspiring strategic thinking across global topics.

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Think Global Awards Year Six Meredith Hutchinson Think Global Awards Year Six Meredith Hutchinson

How Localization Can Benefit Your Nonprofit Organization

When operating a non-profit organization, you want to reach all the members of your target audience. Don’t just reach the audience in your immediate geographic area; find people outside of it that match your requirements. Localizing your content will increase the odds that your website and blog posts will resonate with the members of your target market. Consider these six ways localization can benefit your non-profit.

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Think Global Awards Think Global Awards

The Importance of Localization in the Travel and Hospitality Industry

The travel and hospitality sector is a highly competitive industry that accommodates individuals from various parts of the world. The communication between clients and service providers must be efficient and effective to provide a pleasant experience. Localization is vital to this industry as it bridges the language barrier and other cultural differences between the parties involved.

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Think Global Awards Shortlist Announcement

The Think Global Awards Year Six is supported by Think Global Forum, a community-driven hub to generate creative, insightful, and inspiring strategic thinking worldwide. The winner's ceremony will take place on April 19, 2023.

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The Growth of the Start-Up Economy

In this article, we are shining a light on start-ups to understand better how we define them, their unique characteristics, and some examples of successful start-ups that have become global enterprises.

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Meredith Hutchinson Meredith Hutchinson

The Think Global Awards - a Look Back at Past Winners

At the Think Global Forum, we are looking forward to April, when the next Think Global Awards ceremony will take place. We are also taking a look back at some of the previous winners of the awards.

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Thought Leadership, Events Think Global Awards Thought Leadership, Events Think Global Awards

Physical, Virtual or Hybrid Events - Which Approach Is Best?

Events are essential for any business, regardless of industry or size. These events provide platforms to establish connections with potential clients and foster relationships with existing ones. However, the question remains: How should businesses organize these events? Virtual, physical, or hybrid? Which approach is ideal for your company?

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Why Should You Enter an Awards Program

As awards programs start to open up for applications, many business owners wonder if they should sign up. Is it worth submitting your business for those awards and honors? In some cases, you may wonder if it's practical or if those industry awards programs will generate the kind of interest you need for your business.

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